Posted in: advertising, facebook, lookery

Follow-up on Facebook Advertising Networks

In a previous post I made a comment about how I’d be leery of getting too giddy about the potential for Facebook advertising networks until Facebook makes its own intentions more clear. Based on this piece in Venturebeat, things are about to get a lot more interesting.
I continue to believe that Facebook needs to find its AdSense (some massive revenue flywheel) before they can seriously talk about being a successful public company. I think they’re getting closer and closer every day.

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