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	<title>Comments on: Making the iPhone More Social and Viral &#8211; We Need a Social Graph</title>
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		<title>By: nav</title>
		<link>http://www.charleshudson.net/making-the-iphone-more-social-and-viral-we-need-a-social-graph/comment-page-1#comment-54738</link>
		<dc:creator>nav</dc:creator>
		<pubDate>Mon, 09 Mar 2009 14:32:34 +0000</pubDate>
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		<description>Sure.</description>
		<content:encoded><![CDATA[<p>Sure.</p>
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		<title>By: chudson</title>
		<link>http://www.charleshudson.net/making-the-iphone-more-social-and-viral-we-need-a-social-graph/comment-page-1#comment-54737</link>
		<dc:creator>chudson</dc:creator>
		<pubDate>Mon, 09 Mar 2009 11:45:18 +0000</pubDate>
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		<description>Cool, I will check it out. Thanks for the pointer.</description>
		<content:encoded><![CDATA[<p>Cool, I will check it out. Thanks for the pointer.</p>
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		<title>By: chudson</title>
		<link>http://www.charleshudson.net/making-the-iphone-more-social-and-viral-we-need-a-social-graph/comment-page-1#comment-54736</link>
		<dc:creator>chudson</dc:creator>
		<pubDate>Mon, 09 Mar 2009 11:38:36 +0000</pubDate>
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		<description>Hi Sachin,&lt;br&gt;&lt;br&gt;I&#039;m not sure that a 3rd party could do it unless that third party had huge market share on the iPhone (and by huge I mean 45%+ across its portfolio of applications) or a massive non-iPhone social graph (Facebook). I would hope that Apple would take the initiative and do it - it would lead to a consistent experience. The question is what social graph Apple would use. Would they bootstrap their own? Use the phone book? Partner with someone else?</description>
		<content:encoded><![CDATA[<p>Hi Sachin,</p>
<p>I&#39;m not sure that a 3rd party could do it unless that third party had huge market share on the iPhone (and by huge I mean 45%+ across its portfolio of applications) or a massive non-iPhone social graph (Facebook). I would hope that Apple would take the initiative and do it &#8211; it would lead to a consistent experience. The question is what social graph Apple would use. Would they bootstrap their own? Use the phone book? Partner with someone else?</p>
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		<title>By: Sachin Rekhi</title>
		<link>http://www.charleshudson.net/making-the-iphone-more-social-and-viral-we-need-a-social-graph/comment-page-1#comment-54735</link>
		<dc:creator>Sachin Rekhi</dc:creator>
		<pubDate>Mon, 09 Mar 2009 03:14:38 +0000</pubDate>
		<guid isPermaLink="false">http://www.charleshudson.net/?p=683#comment-54735</guid>
		<description>I definitely agree there is an opportunity around alternate app discovery and promotion methods, either through an alternate app store or intra-app promotion. Seeing what your friends are adding or getting recommendations based on collaborative filtering (a la &lt;a href=&quot;http://amazon.com&quot; rel=&quot;nofollow&quot;&gt;amazon.com&lt;/a&gt;) just makes sense.&lt;br&gt;&lt;br&gt;The question is whether this can come from a third party app or has to come from Apple itself. It&#039;s difficult to build an app that can know, for example, what apps you have installed. Apple may also be opposed to an alternate app store as they typically want to control the gates to everything. However, such an experience would only drive more app installs and purchases, so hopefully Apple will realize that and allow itencourage it.</description>
		<content:encoded><![CDATA[<p>I definitely agree there is an opportunity around alternate app discovery and promotion methods, either through an alternate app store or intra-app promotion. Seeing what your friends are adding or getting recommendations based on collaborative filtering (a la <a href="http://amazon.com" rel="nofollow">amazon.com</a>) just makes sense.</p>
<p>The question is whether this can come from a third party app or has to come from Apple itself. It&#39;s difficult to build an app that can know, for example, what apps you have installed. Apple may also be opposed to an alternate app store as they typically want to control the gates to everything. However, such an experience would only drive more app installs and purchases, so hopefully Apple will realize that and allow itencourage it.</p>
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		<title>By: nav</title>
		<link>http://www.charleshudson.net/making-the-iphone-more-social-and-viral-we-need-a-social-graph/comment-page-1#comment-54734</link>
		<dc:creator>nav</dc:creator>
		<pubDate>Mon, 09 Mar 2009 02:28:22 +0000</pubDate>
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		<description>Not sure if &lt;a href=&quot;http://app.spreadmob.com&quot; rel=&quot;nofollow&quot;&gt;http://app.spreadmob.com&lt;/a&gt; fits the bill. Still in beta, but I think the team is thinking in that direction.</description>
		<content:encoded><![CDATA[<p>Not sure if <a href="http://app.spreadmob.com" rel="nofollow">http://app.spreadmob.com</a> fits the bill. Still in beta, but I think the team is thinking in that direction.</p>
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