Archive for March 2015

Competing with B2B Systems of Record with a Mobile-First Approach – Disrupting Salesforce

App unbundling and mobile first approaches for B2B software are really interesting to me. Awhile back I wrote a post about unbundling LinkedIn. Lately I’ve been spending a lot of time thinking about what it would take to compete with and ultimately dethrone Salesforce (or SugarCRM or Microsoft Dynamics for that matter) with a mobile-first approach.